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Communications Brief

Communications Brief

Brief for a Communications Consultant or Agency

The National Centre for Creative Health (NCCH) is looking for an experienced and inspiring Communications Consultant or Agency to help us deliver impactful and engaging communications about creative health. The primary audience is health and care leaders and professionals. You will have excellent knowledge of the health and care sector, current priorities and challenges, and the best channels to communicate with health and care professionals. You will develop a creative brief and oversee the commissioning of resources from a designer or design agency over the next 3 months. This will be delivered as part of the Creative Health Associates Programme which continues until March 2025.

Your work will form part of developing a wider 3 year communications strategy for NCCH which includes how we communicate the NCCH brand as well as how we communicate the value of creative health activities and approaches. You will work with NCCH staff and trustees to develop this strategy.

Key tasks

  • Identify audiences and channels as described in brief.
  • Identify priorities and gaps in knowledge and awareness.
  • Write brief for additional resources to address gaps in information/understanding. There is a separate budget of £15,000 for resources.
  • Engage with health and care systems, including professional bodies, networks and specialist health media, to drive engagement with our resources and our organisation. Success will be measured through levels of engagement in current and new resources as well as increases in engagement as listed in the brief.
  • Develop a strategic communications plan in consultation with staff and trustees which includes how we communicate the NCCH brand as well as how we communicate the value of creative health activities and approaches.
  • Make recommendations to NCCH for future communications approaches to continue this engagement.

Knowledge, Skills and Experience required

We are looking for a person /organisation who has experience of communications within the health and care sector, preferably at a regional or national level, and an understanding of the current policy context and health and care structures.

Regular communication between NCCH and the consultant/agency throughout the process will be essential.

Timescale

13th December – 31st March 2025

Fees

£15,000 (exclusive of VAT, if applicable. Please let us know if you are VAT registered.) There is a further £15,000 available to commission or sub-contract the production of specific resources.

Freelancers and consultants are responsible for their own Tax and NI on any fees paid.

How to apply

Download the Brief >>

Please send:

  • A covering letter outlining your particular skills and experience relating to the brief
  • An outline of how you plan to deliver the brief, including proposed start date and timescale as well as answer to question: How would you measure your success on this project?
  • Details of how you propose to use the budget available
  • Your CV
  • The names and contact details of two referees; these will be contacted if your application for the role is successful

We would also appreciate it if you could complete our anonymous Equality, Diversity and Inclusion form at the start of your application.

Please send your application to Jayne Howard, NCCH Programme Manager: jayne@ncch.org.uk

If you would like to discuss this further please email jayne@ncch.org.uk to arrange a meeting.

Closing date: 6th December 2024

Interviews: Online on 10th December

Safer Recruitment Statement

The National Centre for Creative Health is committed to safeguarding and promoting the welfare of children and vulnerable adults. The National Centre for Creative Health expects all staff, trustees, and associated personnel to share this commitment. The National Centre for Creative Health has a clear safeguarding policy and will take up references and will make appropriate checks as required prior to any offer of an appointment.

Diversity Statement

The National Centre for Creative Health is committed to promoting equality and diversity, providing an inclusive and co-operative environment in which all individuals working for and on behalf of the organisation feel respected and able to give of their best. The National Centre for Creative Health is committed to reflecting and representing the diversity of the UK and to equal opportunities in employment. The policies and practices of the National Centre for Creative Health aim to promote an environment that is free from all forms of unlawful or unfair discrimination and values the diversity of all people. At the heart of everything we do, we seek to treat people fairly and with dignity and respect.

This role will be delivered in association with the Creative Health Associates Programme, funded by Arts Council England.

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